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I'm a New York City based industrial and graphic designer with a primary focus on the beauty industry. My work explores the intersection of aesthetics and usability, reimagining how people interact with everyday objects. Driven by curiosity and a passion for problem-solving, I aim to simplify daily routines and enhance the user experience by bringing a sense of ease and beauty to the ordinary. I’m passionate about integrating creativity and innovation into consumer products, with a strong interest in packaging design, visual merchandising, and product design. Currently, I am in my final year of studying Industrial Design at Parsons School of Design, and my experiences living in New York, Barcelona, and Istanbul have deeply shaped my multicultural perspective and creative approach.

Education

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BFA Product Design, Parsons School of Design

Industrial Design, Elisava Barcelona School of Design and Engineering

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Experience 

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Authentic Brands Group, Product Development & Merchandising Temp

Authentic Brands Group, Graphic Design Intern

Erra Interiors, Interior Design Intern

Hue Haus Art School, Founder

Hafsa Pakel
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HAFSA PAKEL

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